Business Authors who’ve influenced me most are probably

Neil Rackham – Sales (Spin Selling)
Dudley Lynch (strategy of the dolphin) and Robert Cialdini (Influence – Science and Practice) – business psychology
Thomas Power – how networks operate
Peter Senge – Learning to Learn – (the fifth discipline)
Geoffrey Moore – Marketing – (inside the tornado and crossing the chasm)
John Heider – Leadership – (the tao of leadership)
Seth Godin – viral marketing – key book “Unleashing the Idea Virus”

These are the books that have really made a big difference to my thinking

Plus all that science, all those years doing transcendental meditation, all those years running businesses and Joe Matthews, my first boss, who taught me how to read balance sheets and use accountancy ratios effectively

Of course as an old man I generally self refer these days

but thanks for asking.

Keep up the great work!

Evan.